The Challenge.
Create three cohesive card background graphics for PlayStation's Beta Program that align with PlayStation's established brand identity while maintaining visual consistency across all designs.
What is Jongro Korean BBQ?
Jongro Korean BBQ is a sit-down restaurant located in Manhattan serving traditional Korean Cuisine. Korean BBQ is a self-cook food service that includes table side ordering and side dishes.
The Challenge
After ordering food, it is very difficult to order any other dishes which impedes customer experience. Table side ordering kiosks are becoming much more prevalent but are not widely used.
The Solution
This kiosk aims to be easy to use, provide functional tools and make continuing order more streamlined overall.
02
Product Requirements
Problem & Solution
Problems Identified
Difficult to order more dishes
Servers help all tables (Difficult to get streamlined service)
Long wait times on food if not ordered up front
Difficult for newcomers to know what to do
Solutions Implemented
Table side ordering allows for more order placements
Orders are associated with table numbers to keep organized
Continuous orders keep wait times low
Help screen and call server button
Hardware Specifications
Elo Pay 10" Integrated Payment POS
Screen Specifications
Display System:
Elo Pay 10" Integrated Payment POS
Resolution: 1920 x 1200
Fully adjustable screen with swivel base
Onscreen keyboard
Digital card reader for payment
Speakers with volume control for noise capabilities
Physical Components
Device Details:
Display: 10.1" Optically Bonded FHD
Touchscreen with Corning Gorilla Glass
Water rejection & Anti-Fingerprint Coating
Front & Back Cameras
Dimensions: 10.06" x 8.45" x 7.87"
Swivel Base for easy adjustment

Spatial Planning
Table With Clutter
Table Without Clutter
Table Configurations
Understanding how the kiosk fits into different dining scenarios was crucial for the design.
2-Seater Table Diagram (Clear Table vs. In-Service Table)
4-Seater Table Diagram (In-Service configuration)
8-Seater Table Diagram (In-Service configuration)
Key Considerations
Device placement must not interfere with grilling
Screen needs to be accessible to all diners
Must accommodate side dishes, utensils, and drinks
Swivel base allows repositioning during meal
03
User Experience
What Worked Well
Hardware selection perfectly suited KBBQ environment
Unique features addressed real pain points
Brand consistency maintained modern usability
Multi-functional approach justified table space
Challenges Overcome
Balancing feature richness with simplicity
Ensuring accessibility across diverse user groups
Maintaining performance with complex interactions
Designing for social dining context
Future Considerations
Integration with kitchen display systems
User testing with actual restaurant patrons
Loyalty program
implementation
Analytics dashboard for restaurant owners
Expansion to other restaurant locations
Skills Developed
Physical product integration into digital design